A&G gets a logo
Updated: Mar 17, 2019
One of the early design decisions when we bought Hans, the R65 project bike, was to get rid of the BMW logo from the tank to make the bike more unique. A chat to a school friend who runs a branding agency, Eighth Day Design and the ball was set in motion to create a logo - A&G (Alisa & Gareth). Of six possible designs, this was the one we chose.
Whilst Hans may still be a project, the logo has now been used on t-shirts, beanies, leathers, mugs, and our track bikes. There are stickers which can appear in all sorts of places!
We may have got carried away. What started as a logo for a knackered old beemer has become something of a lifestyle brand ;-)